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Campaigns

Campaigns let you send bulk messages to beneficiaries via SMS or WhatsApp — for appointment reminders, programme announcements, or informational updates.

  1. Click CampaignsNew campaign.
  2. Fill in the campaign details:
Field Description
Name Internal name for this campaign
Channel SMS, WhatsApp, or both
Audience All beneficiaries, a specific programme, or a filtered subset
Message The text to send; use {{first_name}} to personalise
Schedule Send immediately, or schedule for a future date and time
  1. Click Save to create as a draft, or Send to dispatch immediately.
Status Meaning
Draft Created but not sent
Scheduled Queued for future delivery
Sending Currently being dispatched
Sent Delivery complete

To send campaigns via WhatsApp or USSD, you need to configure a chat channel integration first.

  1. Click IntegrationsChat ChannelsNew channel.
  2. Select the channel type (WhatsApp Business API, USSD).
  3. Enter the API credentials provided by your messaging provider.
  4. Configure keyword rules to handle auto-responses to incoming messages.
  5. Click Save and test.